I visited Starbucks at Pearl drive last night for a meeting. It was packed considering it was 10pm at night. Not much of a surprise since it is close to the call centers in the area.
It was the usual drink for me (Iced Green Tea Latte) and had a sandwich for dinner. Being someone who isn’t much of a Starbucks fan (only because I can’t drink coffee), I still enjoy my experience as a customer every time I visit a branch. Their service is almost always consistent.
Last night, to my delight, they added a survey program for customers who visit their branches. After I paid for my drink, the barista informed and encouraged me to answer a survey online to give feedback on my Starbucks experience. The instructions were all laid out in the receipt, along with a customer code that you need to enter when you start the survey. It also contained a space for you to write your complimentary Beverage ID when you claim your free drink on your next visit.
Here are the steps:
- Once you get your receipt, log on to the My Starbucks Visit PH website.
- Enter your customer code (about 17 numbers) found on the receipt
- Answer the survey
- After you’re done, you’ll get a beverage ID which you’ll need to write down on the same receipt
- Go to any Starbucks branch and show the receipt with the beverage ID.
- Claim your free drink (tall size).
Do take note that you need to redeem the free beverage within 14 days. One thing that I failed to ask though if it was 14 days from the day you answered the survey or the time you bought the drink.
Their Customer Voice program is another great way to get feedback from their customers to ensure customer retention and to further improve their products and service. Kudos to Starbucks!
So, what are you waiting for? Help them improve and you’ll get a freebie while you’re at it. I’m off to Starbucks to get my free drink.